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Refinery29

Refinery29

US
@refinery29
3.1K
Video Count
984.4M
Video View
3.1M
Subscriber
#3,840
United States Rank
#15,020
Global Rank
3.1K
Video Count
984.4M
Video View
3.1M
Subscriber
#3,840
United States Rank
#15,020
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

Refinery29 YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 4.64%
#15Kof 323.9K
Falling
🇺🇸United States Rank
Top 6.48%
#3.8Kof 59.2K
Falling
Main CategoryHowto & Style
Global:#3.7KTop 8.3%
United States:#1KTop 17.8%

3.1K

Total Videos

Content Library

984.4M

Total Views

Lifetime Views

3.1M

Subscribers

Community Size

0.36%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
41.2K
Average Likes per Video
141
Average Comments per Video
6
Recent Performance
116.4K+183%

Upload Analysis

Upload Frequency
Weekly
Consistency Score
95%
Subscriber Engagement
1.31%

Best Performing Video

Top performer by views

Inside Designer Tyka Pryde’s Light-Filled Loft in Los Angeles | Sweet Digs | Refinery29

1.1M

Views

706

Likes

27

Comments

Published: 3 weeks ago

Needs Improvement

Opportunity for growth

Our Hair, Our Stories ft. Lacy Redway and Jesseca Dupart

366

Views

7

Likes

2

Comments

Published: 1 month ago

Long Video Statistics

Analysis of 20 long-form videos

20
Long Videos
99.7K
Avg Views
11:08
Avg Duration
+142%
vs All Videos

Duration Distribution

Short Long (1-3 min)8 videos (40%)
Medium (3-10 min)7 videos (35%)
Long (10-30 min)2 videos (10%)
Very Long (30+ min)3 videos (15%)
Total Views
2M
Total Likes
5.6K
Total Comments
298

Top Performing Long Video

Inside Designer Tyka Pryde’s Light-Filled Loft in Los Angeles | Sweet Digs | Refinery29

1.1M views3:373/18/2026

📈 Long Video Insights

• Long videos make up 40% of total content

• Average performance: Better than channel average

• Most common duration: Short Long (1-3 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (20)

Upload Frequency
Bi-weekly
Best Publishing Day
Friday10 videos
Best Publishing Hour
15:0012 videos
Short Videos

Short Videos (30)

Upload Frequency
Weekly
Best Publishing Day
Monday16 videos
Best Publishing Hour
20:009 videos
Optimal Timing
Best day for long videos:Friday
Best hour for long videos:15:00
Best day for shorts:Monday
Best hour for shorts:20:00
Content Strategy
Long video frequency:Bi-weekly
Short video frequency:Weekly
Content ratio:40% long, 60% short

Top Channel Categories

Content distribution across 16 main categories

📁

Lifestyle Sociology

25
videos
32% of contentAvg: 79.9K
+435% growthlast 30 days
🎬

Entertainment

18
videos
23% of contentAvg: 2.7K
+107% growthlast 30 days
📁

Fashion

9
videos
12% of contentAvg: 127.7K
+40122% growthlast 30 days
📁

Hobby

4
videos
5% of contentAvg: 487.4K
+311% growthlast 30 days
🎵

Music

4
videos
5% of contentAvg: 1.9K
+0% growthlast 30 days
📁

Television Program

3
videos
4% of contentAvg: 1.4K
+0% growthlast 30 days
📁

Pop Music

3
videos
4% of contentAvg: 2.1K
+0% growthlast 30 days
📁

Health

2
videos
3% of contentAvg: 2.3K
+184% growthlast 30 days
🎥

Film

2
videos
3% of contentAvg: 1.8K
+0% growthlast 30 days
📁

Music Of Latin America

2
videos
3% of contentAvg: 2.2K
+0% growthlast 30 days
📁

Hip Hop Music

1
videos
1% of contentAvg: 923
+0% growthlast 30 days
📁

Music Of Asia

1
videos
1% of contentAvg: 923
+0% growthlast 30 days
📁

Performing Arts

1
videos
1% of contentAvg: 3.1K
+0% growthlast 30 days
🏛️

Politics

1
videos
1% of contentAvg: 1K
+0% growthlast 30 days
👥

Society

1
videos
1% of contentAvg: 1K
+0% growthlast 30 days
📁

Humour

1
videos
1% of contentAvg: 1.1K
+0% growthlast 30 days

Category Distribution

16
Categories
Lifestyle Sociology
32%
Entertainment
23%
Fashion
12%
Hobby
5%
Music
5%
Television Program
4%
Pop Music
4%
Health
3%
Film
3%
Music Of Latin America
3%
Hip Hop Music
1%
Music Of Asia
1%
Performing Arts
1%
Politics
1%
Society
1%
Humour
1%

Performance Rankings

👑
Hobby
4 videos
487.4K
+311%
🥈
Fashion
9 videos
127.7K
+40122%
🥉
Lifestyle Sociology
25 videos
79.9K
+435%
🏅
Performing Arts
1 videos
3.1K
+0%
🏅
Entertainment
18 videos
2.7K
+107%
🏅
Health
2 videos
2.3K
+184%
🏅
Music Of Latin America
2 videos
2.2K
+0%
🏅
Pop Music
3 videos
2.1K
+0%
🏅
Music
4 videos
1.9K
+0%
🏅
Film
2 videos
1.8K
+0%
🏅
Television Program
3 videos
1.4K
+0%
🏅
Humour
1 videos
1.1K
+0%
🏅
Politics
1 videos
1K
+0%
🏅
Society
1 videos
1K
+0%
🏅
Hip Hop Music
1 videos
923
+0%
🏅
Music Of Asia
1 videos
923
+0%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Lifestyle Sociology dominates with 32% of content

Best Performer

Hobby has highest avg views

Fastest Growing

Fashion shows strongest growth

Top Video Tags

Most used tags across 591 tag instances

#refinery29

1

Content

49
videos
42K
143
6
+407%
8% usage

#refinery 29

2

Content

49
videos
42K
143
6
+407%
8% usage

#r29

3

Content

49
videos
42K
143
6
+407%
8% usage

#r29 video

Content

49
videos
42K
143
6
+407%
8% usage

#video

Content

49
videos
42K
143
6
+407%
8% usage

#refinery29 video

Content

49
videos
42K
143
6
+407%
8% usage

#female

Content

49
videos
42K
143
6
+407%
8% usage

#women

Content

49
videos
42K
143
6
+407%
8% usage

#vice

Content

49
videos
42K
143
6
+407%
8% usage

Content Tags

15 tags in category

#refinery29
49
+407%
#refinery 29
49
+407%
#r29
49
+407%
#r29 video
49
+407%

Tag Performance Analysis

Comprehensive tag metrics and ROI analysis

TagUsageAvg ViewsEngagementGrowthROI Score
#refinery29Top 14942K0.35%+407%4/100
#refinery 29Top 24942K0.35%+407%4/100
#r29Top 34942K0.35%+407%4/100
#r29 video4942K0.35%+407%4/100
#video4942K0.35%+407%4/100
#refinery29 video4942K0.35%+407%4/100
#female4942K0.35%+407%4/100
#women4942K0.35%+407%4/100
#vice4942K0.35%+407%4/100
#vice media4942K0.35%+407%4/100
#refinery29 youtube4942K0.35%+407%4/100
#vice youtube4942K0.35%+407%4/100
#tooth extraction13.4K2.31%+100%23/100
#apa aesthetics13.4K2.31%+100%23/100
#dr andi13.4K2.31%+100%23/100

🏷️ Tag Strategy Insights

Strategic recommendations and performance highlights

Top Performing Tags
#refinery29 - Highest usage49 videos
#refinery29 - Best avg views42K
#refinery29 - Fastest growing+407%
Optimization Opportunities
Focus on Content category tagsHighest performing category
#refinery29 shows strong growth potentialConsider increasing usage
Consider expanding tag variety in underused categoriesDiversify content strategy

Most Viewed Videos

Top 5 by view count

Inside Designer Tyka Pryde’s Light-Filled Loft in Los Angeles | Sweet Digs | Refinery29
#1

Inside Designer Tyka Pryde’s Light-Filled Loft in Los Angeles | Sweet Digs | Refinery29

1.1M1.1M3 weeks ago
How Makeup Artist Kim White Styles Her 600 Ft Apartment in Brooklyn | Sweet Digs | Refinery29
#2

How Makeup Artist Kim White Styles Her 600 Ft Apartment in Brooklyn | Sweet Digs | Refinery29

819K819K1 month ago
Halle Bailey shares the best advice from her therapist
#3

Halle Bailey shares the best advice from her therapist

7.3K7.3K4 weeks ago
Marsai Martin on the moment she wishes she could erase from the internet
#4

Marsai Martin on the moment she wishes she could erase from the internet

6.2K6.2K4 weeks ago
#LoveIsland Girlies Amaya & Iris glowing with Victoria Justice at Bronx & Banco's #NYFW SS26 show
#5

#LoveIsland Girlies Amaya & Iris glowing with Victoria Justice at Bronx & Banco's #NYFW SS26 show

5.4K5.4K6 months ago

Most Liked Videos

Top 5 by like count

How Makeup Artist Kim White Styles Her 600 Ft Apartment in Brooklyn | Sweet Digs | Refinery29
#1

How Makeup Artist Kim White Styles Her 600 Ft Apartment in Brooklyn | Sweet Digs | Refinery29

2.8K819K1 month ago
Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29
#2

Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29

7973K5 months ago
Inside Designer Tyka Pryde’s Light-Filled Loft in Los Angeles | Sweet Digs | Refinery29
#3

Inside Designer Tyka Pryde’s Light-Filled Loft in Los Angeles | Sweet Digs | Refinery29

7061.1M3 weeks ago
Halle Bailey shares the best advice from her therapist
#4

Halle Bailey shares the best advice from her therapist

2137.3K4 weeks ago
This is how Kyla Pratt protects her peace
#5

This is how Kyla Pratt protects her peace

1874.6K4 weeks ago

Most Commented Videos

Top 5 by comment count

How Makeup Artist Kim White Styles Her 600 Ft Apartment in Brooklyn | Sweet Digs | Refinery29
#1

How Makeup Artist Kim White Styles Her 600 Ft Apartment in Brooklyn | Sweet Digs | Refinery29

119819K1 month ago
Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29
#2

Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29

1043K5 months ago
Inside Designer Tyka Pryde’s Light-Filled Loft in Los Angeles | Sweet Digs | Refinery29
#3

Inside Designer Tyka Pryde’s Light-Filled Loft in Los Angeles | Sweet Digs | Refinery29

271.1M3 weeks ago
Sophia Bush has a message for white women: step it up! @naacpimageawards
#4

Sophia Bush has a message for white women: step it up! @naacpimageawards

233K1 month ago
Halle Bailey shares the best advice from her therapist
#5

Halle Bailey shares the best advice from her therapist

117.3K4 weeks ago

Highest Engagement

Top 5 by engagement rate

Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29
#1

Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29

29.65%3K5 months ago
Kimora Lee Simmons Takes Us Back In Time To 2005 | Refinery29
#2

Kimora Lee Simmons Takes Us Back In Time To 2005 | Refinery29

7.17%4462 months ago
Lola Falana is a Black Cuban-American showgirl of the 70s aka the “Queen of Las Vegas.” 🇨🇺 #showgirl
#3

Lola Falana is a Black Cuban-American showgirl of the 70s aka the “Queen of Las Vegas.” 🇨🇺 #showgirl

5.38%3.1K5 months ago
Sophia Bush has a message for white women: step it up! @naacpimageawards
#4

Sophia Bush has a message for white women: step it up! @naacpimageawards

5.17%3K1 month ago
How did Wednesday Addams become a Latina icon? Let’s rewind. 🖤 #wednesday #addamsfamily #jennyortega
#5

How did Wednesday Addams become a Latina icon? Let’s rewind. 🖤 #wednesday #addamsfamily #jennyortega

4.56%1.5K5 months ago

Performance Summary

Peak performance metrics across all categories

Highest Views
1.1M
Inside Designer Tyka Pryde’s L...
Highest Likes
2.8K
How Makeup Artist Kim White St...
Most Comments
119
How Makeup Artist Kim White St...
Best Engagement
29.6%
Olandria Carthen on Finding Lo...

Multi-Category Champions

Top performers across multiple categories

Inside Designer Tyka Pryde’s Light-Filled Loft in Los Angeles | Sweet Digs | Refinery29
👑
Inside Designer Tyka Pryde’s Light-Filled Loft in Los Angeles | Sweet Digs | Refinery29
viewslikescomments
1.1M706
How Makeup Artist Kim White Styles Her 600 Ft Apartment in Brooklyn | Sweet Digs | Refinery29
🥇
How Makeup Artist Kim White Styles Her 600 Ft Apartment in Brooklyn | Sweet Digs | Refinery29
viewslikescomments
819K2.8K
Halle Bailey shares the best advice from her therapist
🏆
Halle Bailey shares the best advice from her therapist
viewslikescomments
7.3K213

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 41.2K views per video
0.36% overall engagement rate
weekly upload schedule
95% consistency in uploads

Optimization Opportunities

Consider improving engagement strategies
Focus on subscriber retention and activation
Analyze top-performing content for successful patterns