Ryan Serhant

Scent by SERHANT.

Introducing Scent by SERHANT., your new favorite home fragrance.  This is BIG! This is our first ever product as a company! The home fragrance market has exploded in recent years, growing into a $15B+ global category for a reason: People care deeply about how their space effects all of the senses, not just how it looks. So we leaned in. Like we always do.  Using luxurious ingredients like hinoki, warm mineral undertones, and a signature skin accord, Scent by SERHANT. is grounding, elevated, and unmistakably driven - designed to embody the energy, discipline, and intensity that defines @serhant. I’ve talked about what success looks like for nearly 20 years, but what does it smell like? YOUR NEW DAILY RITUAL: Spray into Open Space Close Your Eyes Visualize Success Join the waitlist here. https://scentby.serhant.com/